The architect Andrés Jaque described the European metropolis Madrid as “colorful, loud, and uninhibited – like taking the lid off a steaming pot.” Leticia Felgueroso wants to bring this liveliness to the surface, transforming the buildings along the world-famous Gran Via into majestic pink-hued structures. We are reminded of photography in its early days, when colorized black-and-white pictures were a popular form of artistic expression. At the same time, colorful facades have historical significance in Madrid: After the Franco regime, people took to the streets and repainted the